You may soon be able to pick and choose the online ads you see

The company places automated ads across more than a million websites and 20,000 mobile apps, but until now, its business dealings have - like most platforms of its kind - mostly been relegated to back-end work with its advertiser clients.If you're an average web user, chances are you've never heard of the ad exchange Rubicon Project - even though you likely interact with its services every day. SEE ALSO: Ad blocking usage is up more than 10 percent from last year But as the growing Read more...